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Studieboeken (492)
Service Business Development
Strategies for Value Creation in Manufacturing Firms
2020 || Paperback || Thomas Heiko || Cambridge University Press || met inkijkexemplaar
How can manufacturers of capital goods succeed in service business development? What are the potential network approaches for manufacturing companies planning on extending their service business? Over the last decade, the business environment of capital goods manufacturers has changed dramatically. Few capital goods manufacturers are able to outrun the competition with pure product-related technologies and innovation alone. For this reason they have added services to products as a way of resp...
Managing Airports / 6th edition
An International Perspective
2023 || Paperback || Anne Graham || Taylor & Francis
Uniquely, focuses on the management of airports to guide business strategy (strategic, commercial and competitive aspects of airline business) rather than airport planning and operations (Young) or economics or marketing of international airlines (Doganis). It therefore provides an innovative insight into the processes behind running a successful airport and is considered to be the best most accessible book available. - Fills a need for a new edition by being updated to reflect the reflect th...
The Business Student's Guide to Sustainable Management
Principles and Practice
2017 || Paperback || Petra Molthan-Hill || Taylor & Francis
The Business Student's Guide to Sustainable Management has become a core textbook for business undergraduates. With a full introduction to sustainable management, the textbook covers all subject areas relevant to business students. This second edition features fully updated chapters on how to integrate the Sustainable Development Goals into accounting, marketing, HR and other subjects in management and business studies.
Furthermore, this second edition offers brand new chapters on how to teac...
Risk: An Introduction
The Concepts of Risk, Danger and Chance
2009 || Paperback || the Netherlands) Ben (Delft University of Technology Ale || Taylor & Francis
Investments, global warming and crossing the road – risk is a factor embedded in our everyday lives but do we really understand what it means, how it is quantified and how decisions are made? In six chapters Ben Ale explains the concepts, methods and procedures for risk analysis and in doing so provides an introductory understanding of risk perception, assessment and management. Aided by over seventy illustrations, the author casts light on the often overlooked basics of this fascinati...
Strategic Alliance Management / 3rd edition
2023 || Paperback || Brian Tjemkes e.a. || Taylor & Francis
Comprehensive, easy to read and systematic treatment of alliance management, suitable for Strategic Management students as well as reflective practitioners. New edition fully updated with two new chapters covering mindsets, new technologies and emerging themes, as well as new international case studies throughout; Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.
Airline Operations and Management / 2nd edition
A Management Textbook
2023 || Paperback || Gerald N. Cook e.a. || Taylor & Francis
Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world.
Updates for the second ...
Card-Based Control Systems for a Lean Work Design
The Fundamentals of Kanban, ConWIP, POLCA, and COBACABANA
2016 || Paperback || Matthias Thurer e.a. || Taylor & Francis
Many shops have simplified their production control by using card-based systems such as kanban and Constant Work-in-Process (ConWIP). Although these systems provide a simple and highly effective visual approach for controlling manufacturing and service operations, all too many shops struggle with failed implementations or achieve results that fall below expectations. These outcomes can be attributed to a poor fit between the actual control problem and the solution applied.
This book takes a d...
The Complete Handbook of Coaching
2023 || Paperback || Elaine Cox e.a. || SAGE
This book provides a wide-ranging guide to the complex, multidisciplinary area of coaching, exploring coaching theories and approaches, genres and settings, and professional issues.
Organizational Behaviour / 2nd edition
Managing People in Dynamic Organizations
2020 || Paperback || Paul E. Smith e.a. || Taylor & Francis
Clear, concise, and written by experts currently lecturing in the field, Organizational Behaviour focuses exclusively on what you need to know for success in your business course and today’s global economy. The text brings together a vast range of ideas, models, and concepts on organizational behaviour from an array of fields, such as psychology, sociology, history, economics, and politics. This information is presented in bite-sized, digestible pieces to create an accessible and engag...
Brand Positioning
Connecting Marketing Strategy and Communications
2020 || Paperback || Erik Kostelijk e.a. || Taylor & Francis
Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand's positioning strategy. Divided into three key parts, the book works step-by-step through the creation of an effective marketing strategy, combining an academic approach with the strategic and operational guidelines, tools and techniques required. Unlike other textbooks, it has a unique focus on the relationship between...